Art director Pablo De La Penya of the Shackleton Group, put his special touch on the Calle 13 advertising campaign. Calle 13 is a cable channel in Spain that plays some of Americas favorite shows such as Law and Order SVU, Chuck, The Closer and many more. The Shackleton Group based in Madrid, has spearheaded several creative ventures but this is by far one of the most unique and visually tantalizing campaigns in their portfolio. More pictures after the jump.
Gradient is a movement, constantly flowing, never subsiding, perpetually pushing forward. An idealist’s articulation. A visionary. Art in the form of essence, writing in the form of life. Gradient draws influence from those who are magnanimous to the creative commonwealth and is intended for the likeminded individual.
A publication that is truly an outlet for exploration. A diverse compilation of what attracts and captivates through beauty. The acquisition of knowledge. A narrative of the future illustrated in the present with particular attention given to detail.
A concept devoted to connecting those who share the same strong, amorous feeling; Passion. Embracing all forms of expression, admiring all who express freely. A particular appreciation for the power of imagination.
The world that exists at the Gradient level.
lol
Brilliant!!!!